a man in a fireman's uniform is holding a hard hat and a fire hydrant in the background

First Responders & Health Professionals Discount

Your lifesaving skills rightfully deserve to be rewarded.

What is the Ford First Responders Appreciation Program?

Apple Ford salutes those who serve our nation with the Ford First Responders Appreciation Program! If you’re an active first responder or emergency medical technician, you and your loved ones may qualify for the Ford First Responders bonus. Your bravery is truly an inspiration to every one of us and we thank you for your continuous courage.

This program provides our first responders who dedicate their lives to protect our community with a $500 cash bonus offer on eligible Ford or Lincoln vehicles. We’re grateful to you for your honorable service to our country and communities, and are proud to offer you and your families a Ford First Responders discount.

Who Qualifies?

Qualified members may enjoy up to $500 in bonus cash toward the purchase or lease of an eligible new Ford or Lincoln vehicle.* See the following list of eligible first responders and emergency medical technicians:

Firefighters

  • Career Firefighter (Federal, State and Local)

  • Wild-land Firefighter/ Prescribed Fire Burn Manager

  • Volunteer Firefighter

  • Fire Marshal

Emergency Medical Technicians

  • Emergency Medical Technician (EMT)

  • Paramedic

  • Medical Helicopter Pilot

911 Dispatchers

  • Police, Sheriff, Fire or EMS Dispatcher

  • Fire Communications Officer

  • Public Safety Telecommunicator

Law Enforcement Officers

  • Active Police Officers (Federal, State, and Local)

  • Sheriff / Sheriff's Deputy

  • Correctional Officer (Private, for-profit correctional institutions also acceptable)

  • State Trooper

  • Federal Law Enforcement Officer (ex: Customs & Border Protection Officer, Air Marshal, etc.)

  • Park Police & Park Rangers

  • Pretrial Services Officers

  • Probation & Parole Officers

  • Bridge & Tunnel Officers

  • Detention Officers (Private, for-profit correctional institutions also acceptable)

  • Railroad Police Officers

  • School Resource Officers

  • Auxiliary & Reserve Sheriff Deputy or Police Officers

  • Animal Control Officers who are credentialed as Law Enforcement Officers

  • Fire Marshals who are certified Law Enforcement Officers

  • Court Bailiffs/Court Officers (Must have law enforcement credentials)

Claim Your Ford First Responders Discount

The team of professionals at Apple Ford is dedicated to our community of first responders and medical professionals. Check out the outstanding selection of new vehicles available in our inventory, from an efficient Ford Escape to a family-friendly Ford Explorer or powerful Ford F-150.

We’re pleased to serve you for the undivided dedication you provide us every single day. Browse our online selections, then contact or visit us to receive your Ford First Responders Discount today!

Shop Popular Models

Check out the outstanding selection of new vehicles available in our inventory, from an efficient Ford Escape to a family-friendly Ford Explorer or powerful Ford F-150.

Browse Inventory

*Not available on Ford Mustang Shelby GT350®, Mustang Shelby® GT350R, Mustang Shelby® GT500®, Ford GT, F-150 Raptor, Bronco, Mustang Mach-E and Lincoln Continental Coach Doors. May be used with other Ford and Lincoln public offers. Limit 5 purchases or leases. U.S. residents only. Please note that not all Federal Law Enforcement Officers qualify for the first responders program. See dealer for complete details and eligibility.